Do Not Sell My Personal Information

At Sterling Diamond, we respect your privacy and are committed to being transparent about how we handle your personal data.

We do not sell your personal information. We have never sold personal data to third parties for monetary consideration, and we have no intention of doing so. Your trust is fundamental to our business, and we believe your personal information belongs to you.

Under applicable data protection legislation, including the UK GDPR and the Data Protection Act 2018, you have the right to:

• Know what personal data we collect about you and how it is used
• Access the personal data we hold about you
• Request deletion of your personal data in certain circumstances
• Opt out of the processing of your personal data for direct marketing purposes
• Object to processing based on legitimate interests
• Port your data to another service provider in a structured, machine-readable format
• Not be discriminated against for exercising any of your data rights

For a full explanation of your rights, please see our Privacy Policy.

We collect personal data solely to provide you with our products and services. This includes:

• Processing and fulfilling your orders
• Providing customer support and after-sale services
• Sending transactional communications (order confirmations, shipping updates)
• Sending marketing communications where you have opted in
• Improving our website and services
• Detecting and preventing fraud

We may share your data with trusted third-party service providers (such as payment processors and delivery couriers) only as necessary to fulfil these purposes. These providers are contractually bound to protect your data and may not use it for their own purposes.

Although we do not sell your personal data, we provide the following mechanisms for you to control how your information is used:

Marketing communications

You can opt out of receiving marketing emails at any time by clicking the “unsubscribe” link at the bottom of any marketing email, or by contacting us directly.

Cookies and tracking

You can manage your cookie preferences through the cookie consent banner on our website or through your browser settings. You may also use browser-level tools such as “Do Not Track” signals or privacy-focused browser extensions.

Data deletion request

You may request the deletion of your personal data by contacting us. We will process your request in accordance with applicable legislation, subject to any legal obligations requiring us to retain certain records.

Account data

If you have created an account, you can review and update your personal information by logging into your account settings. You may also request full account deletion by contacting us.

To exercise any of your data rights, including opting out of data processing for marketing purposes, please contact us using any of the following methods:

• Email: info@sterlingdiamond.co.uk
• Phone: 0207 499 6613
• Post: Data Protection, Sterling Diamond, 25 Burlington Arcade, Mayfair, London W1J 0PT

When submitting a request, please include your full name, email address associated with your account and a description of the action you wish us to take. We may need to verify your identity before processing your request to protect your data security.

We will acknowledge your request within 5 working days and aim to fulfil it within one calendar month, in accordance with UK GDPR requirements.

If you have any questions about your data rights, please contact us:

• Sterling Diamond
• 25 Burlington Arcade, Mayfair, London W1J 0PT
• Email: info@sterlingdiamond.co.uk
• Phone: 0207 499 6613